He Said, That Is True Love

and ZC Jun met at the same cousin party (the same scene as the last mad article of rationality), and the party full of surprises has contributed to the organization of several of our friends now The prototype of the cousin club ‘Shanghai Watch Gang’. In the subsequent meetings, I also learned more about how strong ZC Jun’s obsession with watches is, so that he devoted a lot of time and energy to his personal account horoloupe opened on Instagram, and the global wrist Watch lovers share his passion for watches.

In each of the watch gatherings, I especially noticed that when everyone talked about the watch, they always grabbed the camera in the neutral position (upgraded from mobile phones to professional cameras) and brought everyone Watches take pictures one by one. The requirements for light, the angle of the wrist and the watch, and various details are not negligent. Occasionally when everyone jokes and asks him to be the master photographer of your watch, he always smiles and says: It is my love for watches. When you really fall in love with a thing, how can you let it sloppy in front of everyone. ‘ It is this persistence that makes all the photos presented on his horoloupe IG account extremely charming, and through the photos, he can feel his love and emotion for the watch, and because of the extremely high requirements for the presentation of watch aesthetics So far, his IG account has accumulated more than 50,000 followers, including many global collectors.

I asked him to post photos every day on IG and interact with netizens / tablemates. What was your original intention? What did you gain? He said that at first, he just wanted to share his love for watches on a platform. He did not expect that he had no intention of gaining a lot of recognition from fellow fans. He also met people with common interests and preferences from all over the world. He also benefited from first-hand watch information and various exchanges of opinions. ‘When you and people with the same enthusiasm can speak freely on a common platform, understand the similarities and differences between each other’s preferences for watches, and their special experiences on the way of playing watches, the strong sense of belonging is like finding a conscience. joy’. Of course, there are occasionally troublesome places in the complicated network world. ‘Maybe I am more particular about taking pictures. The watches I own may also be the most popular or classic styles on the market, so the stolen pictures are particularly serious and even used. ‘The commercial behavior of the second watch trade’, he smiled bitterly, ‘Only when it is a different kind of affirmation to me!’

With such a strong enthusiasm, there must be an opportunity to trigger him to embark on the road of playing watches. ZC Jun stated that he had a great interest in watches in his youth, but at that time, he stayed in electronic watches such as G-shock, which focused on modeling and trends, until he saw the 2013 Han by accident. Milton launched a Jazzmaster Face to Face watch with a peculiar shape that can be flipped on both sides, making him fall into this impenetrable and enjoyable ‘pit’. ‘Remember that the price of this watch was about $ 5,000 at the time, which was a sky-high price for me who was not in deep contact with the watch at that time, but since I looked into my eyes, it was a nightmare for me. After that, I began to search a lot And read the information about this watch, and one month later, I finally gritted my teeth and bought this watch. At that time, I just started working, and the deposit in my account was removed by 70%, ‘he said with a smile.

Once the road to play the watch has stepped out of the starting point, there is no way back, unless the six can be left clean. ZC Jun said that since then he has plunged himself into this world of micro-mechanical craftsmanship, all the way from Tag Heuer, Panerai, Rolex, Audemars Piguet, Patek Philippe to RICHARD MILLE. I also did a lot of crazy things on this road. For example, flying around the world to find a popular style that is hard to find is commonplace. I am invited to watch fan clubs in other countries because it is very popular on IG. Attending parties, or being invited to participate in brand VIP events, etc., were unexpected gains and surprises that he did not expect at the beginning, and what made him most happy was to meet many people who are passionate about watches and become friends. ‘This is really a wonderful thing. People who are thousands of miles apart, because a small watch is like a friend who has known each other for a long time now, the magical connection is difficult to describe in words. ” He said with a smile.

I asked him, what is his standard for choosing watches? ‘There must be an uncontrollable burning feeling in my heart,’ he said. And this feeling I describe it as irritable (or … irritable!). ‘In addition, it is extremely important to absorb a lot of relevant information and market trends of the watch. Since you really like one thing, it is worth taking the time to understand, and the process is full of fun and gains, and you also have a better understanding of your Watch type preferences. Once I meet the goal I want to start with, the usual preparation can help me make a decision quickly. ‘ In addition, he believes that choosing a watch is to be able to represent himself, show his style and self-confidence. If you are too attached to the so-called value-added, value-preserving thinking direction, then you have lost the fun, because you have a genuine love Watches are always with you, and that satisfaction is hard to measure with money.

In the end, I asked him what his watch meant to him. The under-aged mixed-race handsome man used a very clever metaphor. He said, ‘When you see a heartbeat that speeds up your heart, your eyes cannot see from her. The woman who is removed from her body is love at first sight, and if it is a watch, it is true love. ‘
I believe that he will continue to bring us wonderful stories of him and more watches in the future. After all, who says true love can only have one? .

Perfectly Beautiful Watch, Helmsman Series Diversified Interpretation Of Heroes

A thousand people have a thousand Hamlet in their eyes. The beauty of the continuous pursuit of inspiration has outlined two completely different hero images: the perfect series of men’s watches-born from the Roman Colosseum Magnificent, stand up to the sky, swallow the mountains and rivers; the helmsman series multi-function chronograph watch-inherited from the free soul of the Sydney Harbour Bridge, talking and laughing, lifting heavy weight. Although their styles are very different and their attitudes are different, there is always a subtle tacit understanding when they raise their hands-they are standing on the top of the tide, they are all milestones of a moment or place, marking the vision and boldness of the era, Leading the spirit of the times.
The Perfect Men’s Watch
  How do you describe the Colosseum? It is a great masterpiece of human architectural art two thousand years ago. It was built by tens of thousands of ancient Roman captives over eight years. It can accommodate 50,000 to 80,000 people to watch the gladiator fighting with the strength and speed of the beast. Its birth zone There is a grand celebration that lasts 100 days and nights … all kinds of legends let the Roman Arena pass through the vicissitudes of more than 2,000 years and stand quietly in the bustling area of ​​Rome. The flat asphalt road carries the continuous flow of vehicles from its feet. However, it has been smooth and quiet in the wind, frost, snow and rain of time. You almost have to say that it is a big figure hidden in the city, but that permeates from every stone pillar, every curved arcade, every corner of the body. The majestic spirit of you makes you stop talking and say whether it is a big man or the realm is not wide enough-it is a hero! No matter how time passes, it cannot destroy its heroic character.
  The Mido perfect series men’s watch adopts the golden design, which represents the golden color of glory and balances the coldness and dominance of stainless steel. Just like the heroic character of the Roman Colosseum, it is a thick, time-deposited atmosphere. No publicity, it is not proud, it steadily lives on its own side of the world, calmly, but has its own majesty. The undulating and ordered box design on the dial mimics the stepped design of the Roman Arena, while reducing the edge of the bezel and expanding the visible space of the dial. This watch movement is also certified by the Observatory to strive for accurate travel time; the screw head and bottom cover make the water-resistant depth reach 100 meters. The cover has a transparent design and the movement decorated with blue screws can be seen at a glance. It does not mind revealing everything to everyone. Because of the classic, only time can be cast.
Helmsman Multifunction Chronograph: Lifting Light
  In 1932, the Sydney Harbour Bridge resembled a Changhong, rising from the Ling Hai, crossing the Jackson Harbour, Australia, and becoming a landmark of Sydney. From the completion of the first design drawing in 1857 to the completion in 1932, this magnificent bridge, known as ‘the world’s first single-hole arch bridge’, spent nearly a hundred years polishing. It consumed 52,800 tons of steel, 5 million rivets, and 95,000 cubic meters of cement. Under the conditions of the 1930s, it stretched over the sea to a length of 1149 meters and a height of 58.5 meters (the height of the bridge from the sea surface) ), Amazing. But people in Sydney call their such a great building a ‘cloth rack.’ As long as they pass a physical examination, tourists can climb this big ‘cloth rack’ and climb to the top to receive a commemorative photo and certificate. This is another look of a hero. He is very handsome, and he is still alive and easily. This helmsman series watch from Mido is decorated with rose gold, and the soft rose color lights up the entire watch, transmitting the right temperature; and the black rubber strap is warm and durable, just like the ‘cloth rack ‘Generally, it shows a friendly taste. But the diameter of the 44 mm dial, three multi-function chronograph dials, the solemn tone laid by stainless steel PVD black plating, and a water-resistant depth of 100 meters all emphasize the leader style and heroism of the helmsman series.
  The helmsman series uses the Mido 1320 automatic chronograph movement, decorated with blue screws and round gums, the oscillating weight is engraved with the Geneva ripple and the Mido logo, and has a power reserve of 48 hours. The pointer is white Super-LumiNova®, and can read clearly even at night. The spiral-shaped crown can effectively waterproof and adapt to different environmental needs.

Cartier’s Reprinted Jewelry Appears In ‘the Princess Of Monaco’

The world-renowned blockbuster ‘Prince of Monaco’ has premiered in China on June 20th. This film is directed by French genius director Olivier Dahan and is an internationally renowned movie star Nicole · The film starring Nicole Kidman tells the story of Grace Kelly’s splendid princess life, which has already received many expectations before it is released. The five pieces of jewelry that Cartier has engraved in the royal family of Monaco have become a highlight of the film. The audience will enjoy the rare treasures created by Cartier for the legendary princess Grace Kelly through the movie and experience the brand’s Extraordinary historical heritage and extreme craftsmanship aesthetics, as well as the inextricable connection between the fine brand and the royal family, as well as the inexhaustible relationship with the film art.

 In the movie ‘The Princess of Monaco’, Grace Kelly, as a loyal fan of Cartier, owns many Cartier rare jewelry works. Among them, an emerald-cut engagement diamond ring weighing 10.47 carats tailored for Grace Kelly not only accompanied her legendary life, but also accompanied her in the film’s ending film ‘High Society’, which witnessed her The last glory in film. At the century wedding with Prince Rainier III of Monaco, Princess Grace received many Cartierian jewelry gifts, including a ruby ​​and diamond inlaid in her official portrait of the royal family. Crown and a three-string diamond necklace.

Left: Cartier Engraved Princess Grace Engagement Ring Right: Cartier Engraved Princess Dog Pin

Left: Cartier engraved hen shape brooch Right: Cartier engraved three-string diamond necklace

Cartier reprinted ruby ​​and diamond crown, can be worn as a brooch

 In the film, Princess Grace, wearing a pink hat, was wearing Cartier’s custom jewelry. Standing in front of the boutique of 13 Heping Street in Paris, she announced to the media that she would give up her Hollywood acting career and devote herself to the family and the royal family. The obligation to push the film to a climax.

 In order to better restore the graceful and elegant image of Grace Kelly and the grace of the royal family, the director of the film, Oliver Daon, especially found Cartier, which has endless intersection with it, and engraved the collection for the film. Five classics from the Royal Collection of Monaco’s Royal Jewels, which recreate the classic image. In addition to the historical re-enactments worn by Nicole Kidman in the film, Spanish actress Paz Vega, who plays Maria Callas, is also exquisitely striking Cartier high jewelry necklace Elegant appearance. The main actors in the show, including Tim Roth as Prince Rainier III and Robert Lindsay as Aristotle Onassis, are also included in the film Wear Cartier watches and accessories.

Stills, Nicole Kidman, who plays Princess Grace, and Spanish actress Paz Vega, who plays Maria Callas, star in Cartier high jewelry

Conversation: Interpreting The Legend Of Patek Philippe Professional

If Patek Philippe is a legend in the watch industry, the exclusive watchmaker of Patek Philippe is the creator of the legend. And Mr. Philippe Barat is an important veteran of watchmaking. Philippe Barat has worked at Patek Philippe for 20 years, leading the development of a number of landmark watches, such as the 5mm thickness ‘single-hand’ Regulator 5235, and this year’s appearance at the Basel Watch Show and sparked Chinese media excitement Ref. 5204.
In addition to superb watchmaking, Patek Philippe prides itself on their precise and meticulous service, and Ms. Jasmina Steele, also the marketing director of Patek Philippe, who also has a wealth of 16 years of experience, has also created countless perfect displays for us. Learn about each model in simple terms, and receive the most thoughtful and considerate service.
Interpretation of Patek Philippe professional legend
Sina Shangpin was fortunate to talk to the two legends and listen to their interpretation of the story behind the miracle …
Dialogue with Patek Philippe watchmaker Mr. Philippe BARAT
Sina Shangpin: The watch industry pays close attention to Patek Philippe’s breakthroughs in complex functions every year. The appearance of Ref. 5204 at the Basel Watch Fair this year caused the exclaimed Chinese watchmakers— ‘This movement will be closed as soon as it is released. Sound, the world is overshadowed. ‘Can you share with us the design story behind this movement?
Philippe: First of all, I would like to thank the Chinese media for their beautiful words. The story of 5204 began in 2009. It is a trilogy. We launched the version of the 5204 tracking hand timer in 2012, the version of the perpetual calendar and timer in 2011, the manual-winding timer version in 2010, the male model in 2010, and the female model in 2009. It was developed step by step.
The history of this timer is relatively long. We hope to use this movement to replace our basic Lémania movement. Since the Lémania movement was discontinued at the end of 2009, we have this new movement CH at the end of 2009. 29-535 PS. Regarding the story behind it, we hope that this timer is very reliable and very accurate, so we increased the vibration frequency of this movement, increased the frame frequency to 4 Hz, and the power reserve to 65 hours, that is, Say you can leave it alone for a weekend and ignore it. In addition, this movement has 6 patents on the mechanical part of the chronograph. We are committed to designing it to be the most beautiful and reliable at the same time throughout the design and development process.
Sina Shangpin: Mr. Philippe, as a watchmaker with more than 20 years of experience in Patek Philippe, can you share your experiences and stories in research and development?
Philippe: As the production and R & D director of Patek Philippe watches, I have a management team of 80 people, including development, design, drawing of the movement, making samples, and then conducting a series of debugging, certification, and providing everything for different samples. Details and information about production. There are young people and experienced employees in my team. Like myself, I have worked at Patek Philippe for more than 20 years, so we have a very long development history and very rich development experience. Most of our design inspiration comes from already Developed historical models, but we must know that our Patek Philippe tradition also includes continuous innovation, so every new development project is a great challenge for us, we must make it for every movement. It’s different, we need to bring something new to everyone, we will never stop at the origin.
Sina Shangpin: Philippe, what is the soul of Patek Philippe in your eyes?
Philippe: I think the soul of a watch lies in the combination of tradition and innovation. Whenever we are making a new watch, a word from our honorable chairman, Mr. Philipston, emerges in our mind: ‘Our watch To be as flat as possible, we have to create the thinnest movement in the world. ‘Every new watch and every new item is a huge challenge for us. We want to inject soul into the Patek Philippe watch, it Not only contains our past history and tradition, but also accompanied by innovation. This innovation is reflected in the patent application for each new movement we launch. I think this is the soul of our movement.
Every time our watchmakers work together to complete a work, the entire team will be overwhelmed by great satisfaction and joy.
Sina Shangpin: Patek Philippe uses silicon, zirconium and other materials in watches. What do you think of the balance between the application of traditional timing and new materials? Some brands have increased the application content of new materials this year, or even made of carbon crystal materials. In your opinion, this will be the future development trend of watches and clocks?
Philippe: As I said before, Patek Philippe is a combination of innovation and traditional history. We are also using new materials to make our watches better. For example, we have combined silicon with traditional materials to make a hairspring, and we also introduced a silicon escape wheel device. We pay attention to new materials in the electronics, surgery, and instrument industries, but we have always respected two principles to judge new materials. Whether it is really useful: whether it can make our movement thinner, and whether it can make our watches more accurate.
Patek Philippe Yuandi settled in 33 Bund Yuan, Shanghai
Talk to Ms. Jasmina STEELE, Patek Philippe Marketing Director
Sina Shangpin: Not only the watch itself, Patek Philippe’s professionalism in public relations and marketing is also the industry benchmark. How did Patek Philippe build this professionalism? What is the standard?
Jasmina: As far as Patek Philippe is concerned, public relations is a tool for communicating with the outside world. We hope to share our professional knowledge with the majority of reporters. Our professionalism mainly comes from years of work experience, such as the Basel Watch Fair in Geneva. Our team The staff have 10 or 15 years, even 16 years of work experience like me, so we have accumulated a lot of expertise in such a long job, can share information about our product details with you, and put these Knowledge information is passed to the public in a simple and understandable way. At Baselworld we are dedicated to giving the best hospitality to all visitors.
越来越 In the past few years, more and more friends have visited, especially Chinese journalists. I am very glad to get everyone’s attention to Patek Philippe. We also hope to provide you with the best service.
Sina Shangpin: The Internet is becoming more and more important in modern communication. Does Patek Philippe share experience in new media promotion? Will Patek Philippe be on social networking sites?
Jasmina: Like other brands, we also regard the Internet as an important tool for publicity and communication. First of all, our starting point is the official website of Patek Philippe (http://www.patek.com). We have done a lot of hard work for this website. Development work, not only the page looks beautiful, but also the content should be very substantial. It also contains a lot of technical content, including our news, brand activities, brand culture, and new products.
We are also currently focusing on using the Internet to promote our new ads. These ads are published externally by topic. We have made several themes. Last year we made a theme around three questions. The content is very rich. Online advertising was launched for the first time in conjunction with the print version. The theme we recently launched is about services. Service is a crucial point for Patek Philippe and our commitment to the future, because our customers will treasure Patek Philippe’s watches throughout their lives and pass them on to the next generation. So we are now And the future must promise to launch very good services to our customers, these are things we hope to share with netizens.
We have n’t officially entered the social networking site yet. Our main focus is on people-to-people communication, such as events organized in the store or on-site, like today’s opening of Patek Philippe Residence. We can directly contact our Guests communicate face to face.
Sina Shangpin: Many brands will specifically add Chinese elements to their watches for the Chinese market. Will Patek Philippe do the same?
Jasmina: In fact, we have launched zodiac pocket watches that meet the needs of the Chinese market in the past. Although we have no plans to launch a special watch for the Chinese market, we will adjust the product plan according to the needs of our customers. The market has established a long-term relationship, and we will actively ask what kind of watches they want Patek Philippe to make in the future.

Sparkling Review Of The Parmigiani Atelier Kalpa Piccola Watch

In 2006, Parmigiani launched different models for ladies for the first time, which made women friends who love the art of watchmaking bring unprecedented choices. From complex functions to simple designs, from stainless steel models to high jewellery designs, everything can be said. Women’s clothing products mainly draw on the brand’s most popular flagship style, Kalpa, but they are not limited to the original size and style, and a new approach. The newly designed petite and exquisite KalpaPiccola provides a perfect match for the lightness and beauty of Oriental women. Today, the Watch House brings you one of the Kalpa Picalcola watches from the Parmigiani Kalpa series, reference model: PFS160-1233300.

Simplicity, authenticity and creativity are the cornerstones of Parmigiani’s values-these values ​​are not only presented on his watch, but also guide every decision made in the development of the brand.

Case dimensions approximately 34.8×24.8 mm
The size of this watch’s case is approximately 34.8×24.8 mm. The barrel-shaped case fully interprets the feminine elegance and elegance, while penetrating a hint of classic charm.

With a sapphire crystal
The watch uses a sapphire crystal glass, and the sturdy arched mirror is anti-glare treated. While protecting the dial, it also presents the exquisite dial without reservation.

Crown winding feels comfortable
The design of the crown made of 18K white gold is simple, and the winding feels comfortable. The crown is engraved with the ‘PF’ logo of Parmigiani, which shows the distinguished brand identity.

With an 18K White Gold Diamond Strap
This watch is accompanied by an 18K white gold diamond strap. The diamonds paved on the strap sparkle dazzling brilliance, but the watch turns into a luxury diamond bracelet that shines throughout the city.

Luxury diamond case
The case of this watch is made of 18K white gold. The brilliant and brilliant cut diamonds cover the entire watch from the case to the lugs to the bracelet. The brilliant cut diamonds dazzle the fire. One cannot be compelled.

Unique petal-shaped lugs
The lugs are made of 18K white gold, with a unique petal-shaped design, showing a touch of feminine style, and its subtle curves allow it to fit the wrist, ensuring the comfort of the watch.

Comes with a double butterfly clasp
This watch is equipped with a butterfly double-button clasp, which is made of 18K white gold. It is easy to wear without affecting the overall beauty of the bracelet, making it a luxury watch at the same time. Beautiful wristlet.

Triangular pointer is legible
In addition to being clear and easy to read, the large triangular hands also add a bit of toughness to the watch, highlighting the independent temperament of modern women. The center of the hands is filled with fluorescent materials to facilitate reading in dark environments.

White mother-of-pearl dial
The white mother-of-pearl dial shines with a mysterious and splendid brilliance. The delicate texture of mother-of-pearl enamel also shows a delicate and feminine temperament. Two large 6 o’clock and twelve o’clock indexes on the dial are also inlaid. Charming bright-cut diamonds, flower-shaped hour markers depict women’s attractive figure.

Equipped with a PF600 quartz movement
The bottom of this watch is a dense bottom design. The case is equipped with a PF600 quartz movement. The movement consists of 57 parts, including 32 gemstone bearings. The frequency of the movement is as high as 32.768 Hz, and the movement time is accurate.

Summary: For nearly two decades, the Sandoz Family Foundation (FFS) and Parmigiani have been continuously creating, accumulating, and integrating various productivity to protect the finest traditional artisan craftsmanship, so as to speculate the Strategic requirements, Parmigiani has a unique level of credit in just a few years. Six series and nineteen movements independently developed have laid the foundation for the brand’s success. QF quality certification is a clear definition of quality for Parmigiani. (Picture / Text Watch House Xiao Sen)

Fashionable And Exquisite These Three Ladies Watches Accompany You To Spend The Summer

In summer, because of the hot weather, people will choose half-sleeve or sleeveless clothing. In this way, women’s bright wrists are exposed, and if you don’t wear something, you will inevitably feel the disadvantage. At this time, the watch is a good choice. It can both play a decorative role and have a strong practical function. Today’s Watch House recommends three stylish ladies’ watches for women.
Movado Museum Collection 0606611

 
Watch model: 0606611
Movement type: Quartz
Case material: stainless steel
Strap Material: Calfskin
Case diameter: 28 mm
Domestic public price: ¥ 4800
Watch details:
Watch model: M7600.4.39.7
Movement type: automatic machinery
Case material: stainless steel
Strap material: leather
Case diameter: 29 mm
Domestic public price: ¥ 5600
Watch details: POWERMATIC 80 series T050.207.16.116.02 watch

 
Watch model: T050.207.16.116.02
Movement type: automatic machinery
Case material: Stainless steel
Strap material: leather
Case diameter: 35 mm
Domestic public price: ¥ 5850
Watch details: tissot / 7442 /
Watch Reviews: This watch is simple, youthful and stylish. The watch is made of stainless steel with a three-dimensional case with a diameter of 35 mm and a thickness of 9.35 mm. It is equipped with an automatic mechanical movement with a power reserve of 38 hours. The watch’s silvery white mother-of-pearl dial uses red Arabic numerals and diamond hour markers to indicate the time with the three large hands. At the twelve o’clock position of the dial, there is a beautiful ‘heart-shaped’ window. The case is covered with a sapphire crystal, with a back case back, and the case is paired with a red leather strap. The watch is water resistant to 30 meters.
Summary: All three watches have beautiful and stylish watches, exquisite workmanship, and stable and excellent performance, which are very excellent watches. Three watches are worn on women’s wrists. Their bright and delicate appearance is not only an excellent decoration, which makes women’s wrists dazzle, but also provides accurate time for the wearer.

Just Need A Watch With A Story And You Will Be The Talker At The Party

Montblanc Star Gold Automatic Chronograph
炫 The dazzling feature of this watch is that the golden bezel complements the golden Roman numerals and hands. Self-winding chronograph movement, certified by the Swiss Official Observatory (COSC). 18K yellow gold case (40mm diameter), sapphire crystal back, wear-resistant and anti-reflective curved sapphire crystal, black dial.
¥ 90,615
瑞宝 Kairos
It is undoubtedly classic and restrained. As always, the pocket watch crown gives a classic look. The unique Breguet Losange stainless steel hands are all hand-crafted and polished. All the fine-grained parts are worth playing.
ETA 2892-A2 automatic winding movement, diameter 38 mm, thickness 9.5 mm. The dial in sterling silver is engraved with guilloché guilloché pattern, embossed with Allahat digital hour markers, screw-in embellished bezel set with anti-glare crystal glass, and waterproof to 30 meters.
¥ 74,000

Seiko And Baume & Mercier Watches Worn By Jobs Will Appear At Auction

In February of this year, a Seiko quartz watch worn by Apple Co-founder Steve Jobs in a classic Macintosh photo sold for $ 42,500 (about 263,600 yuan). Today, a Seiko (metal bracelet) and a Baume & Mercier watch (leather strap) from Jackling House will be available for auction.

Currently, Seiko watches are priced at $ 5,500, with 8 bids
   Both watches were produced in the early 1980s and were often worn by Steve Jobs. Although not as well-known in classic photos as the first Seiko watch, the origin of these two watches is undoubted. Of course, in terms of horology, these two watches can be said to be ordinary, but the significance of the auction is that the successful bidder can own a watch that meets Steve Jobs’s vision and taste.

Currently, Baume & Mercier watches are priced at $ 5,500 with 12 bids
   Quotations are now accepted for both watches. The final auction will be held at 10:00 AM (Pacific Daylight Saving Time) on September 23, when the online auction ends and the live auction opens. Currently, Seiko watches are priced at $ 5,500 and Baume & Mercier watches are priced at $ 5,500.

Japanese Quartz Watch Falls, 2012 Mechanical Watch Returns

China has ushered in an era of watches
Quartz watch vs mechanical watch
Before we explore deeper issues, it is necessary to briefly popularize the concepts of quartz and machinery, so that readers can better sort out the entanglement between the two forces.
Quartz watches:
Representative forces: Japanese watches
Watches are mainly divided into mechanical watches and quartz watches. The quartz watch is quartz watch. The use of quartz crystals in watches is a modern invention. The first quartz watch first appeared in 1969. During the year, Seiko Japan discovered how to make quartz into a tuning fork. Quartz is an electric-powered watch. He has the advantages of low cost, large output and high precision, which makes it a brilliant and brilliant stroke in the history of watches.

The mechanical watch is more durable and has a thick cultural sense, which makes him have the characteristics that quartz watches cannot surpass.
Mechanical watch:
Representing forces: Swiss watches
The watch that runs on the winding mode of the mainspring is a mechanical watch in English. The low production error is larger than that of a quartz watch, and the manufacturing cost is high. The production cycle is long, but the mechanical watch is more durable and has a strong cultural sense Make him have the characteristics that quartz watch cannot surpass.

Quartz Revolution
Quartz and mechanical competition:
Quartz Revolution
In 1969, Japan’s Seiko launched the first commercialized quartz watch 35SQ Astron in Tokyo, which opened the prelude to the quartz revolution and transformed the watch from a luxury product to a crystal fine commodity that everyone can afford.
The 1970s were the most painful and difficult days in the history of Swiss mechanical watchmaking. Cheap quartz watches flooded, flooding the world’s watch market, occupying the market share previously enjoyed by mechanical watches. The cost of a mechanical watch can never be as low as that of a quartz watch. Therefore, the price war is destined to end in the failure of the great mechanical watch family.
Swiss watch brands went bankrupt, and Japanese quartz watches led by Seiko began to dominate the market on a large scale.
最 The darkest period of the Swiss watch industry: 1964 and 1967, 1970.
In 1964, Omega, which had previously held 17 times the exclusive right to the Olympic Games, was defeated by Japan’s Suwa Seiko and missed the Olympic Games for the first time;
In 1967, in the Swiss watch chronograph competition, Seiko watch even ranked 4 to 10;
In 1970, Seiko watch broke 9 technical records in the competition with Swiss watch.
的 In the 10 years after 1970, Swiss clocks entered a crisis of collapse: Swiss watch exports fell to 30.7% in 1975, while employees fell from 900,000 to 300,000 in the first five years of the early 1980s.

Nicholas & bull; G & bull; Hayek
& Ldquo; Time Robber’s Counterattack
Then, although the revolution in quartz technology brought a painful blow to the Swiss, the mechanical watch hasn’t faltered since then. One person’s appearance changed all this. His name was Nicholas & bull; G & bull; Hayek & hellip; & hellip;
In 1969, Japan’s Seiko Co., Ltd. discovered that a quartz crystal can be made into a tuning fork and used on clocks. The world’s first quartz watch was born. The application of quartz crystals enables mass production of watches, which not only produces them much faster than before, but also reduces their prices. The cheap Japanese quartz watch swept the world at a rapid speed. The 100-year-old Swiss mechanical watch manufacturing industry suffered a catastrophic disaster. The export volume fell sharply, from 82 million to 31 million. Nearly half of the watch and clock companies closed down.
The layman at the time, Hayek felt very uncomfortable, so he came up with a bold plan and set up a Swatch Group. Hayek decided to use his own way of dealing with his own body and produce cheap quartz watches against Japan. Soon, engineers developed a quartz watch with only 51 parts (100 fewer parts than Japanese quartz watches), which not only reduced the failure rate, but also greatly reduced the cost of watchmaking. Finally, it cost $ 50 sell.
This watch, named Swatch, is not just about winning by price. Hayek introduced the concept of ‘second watch’ (second watch) into this new watch. 12 million were sold in 1986. Hayek successfully proved two things: one is that Swiss watches can compete with Japan in the low-end market, and the other is that watches are turned into fashion accessories. After playing this beautiful counterattack, Hayek will include a large number of Swiss watches including Omega, Longines, Tissot and so on. He eventually built a perfect watch empire.
Nicholas & bull; G & bull; Hayek’s achievements:
& Bull; Strategically launched the Swatch.
& Bull; provided watch movements and parts for the Swiss watchmaking industry, helping the Swiss watchmaking industry achieve its revival in the 1980s.
& Bull; Continue to develop and enhance watch products and brand image of Breguet, Omega, Rado, Longines, Tissot and other brands.
& Bull; achieved annual sales of more than 4 billion Swiss francs, allowing the Swatch Group to maintain its top position in the global watchmaking industry for a long time.
& Bull; promotes the Breguet brand. In his role as President of Breguet, Mr. Hayek spent less than four years returning Breguet to the ranks of top luxury watches.

Successful Trio Lange Lange 1 Series Three Watches Show Charm

Traditionally, each unique Lange (A. Lange & S? Hne) movement is covered by a distinguished case made of gold or platinum. Because only these precious metals are eligible to complement Lange’s masterpieces. Successful trio from Saxony: LANGE 1 TOURBILLON perpetual calendar, LANGE 1 time zone and Grand LANGE 1
    The 30th Olympic Games, which was unveiled in London on July 27, 2012, attracted global attention. The athlete’s goal is quite clear: to reach the podium and even win the gold medal. In the world’s grandest sports event, the Olympic Games, there are only the most outstanding achievements, which are matched with precious metals. Lange’s top watchmaking technology is also outstanding; traditionally, each unique Lange movement is covered by a noble gold or platinum case. Because only these precious metals are eligible to complement Lange’s masterpieces. The latest flagship models of the Lange LANGE 1 series: GRAND LANGE 1, LANGE 1 TIME ZONE and LANGE 1 TOURBILLON PERPETUAL CALENDAR have also implemented this attitude.
Carefully prepared: the secret of Lange’s success
     Lange watches and Olympic athletes have several things in common: the road to their superb achievements is long and demanding. It takes years to make a watch from the initial design sketch until the final functional test. The selection criteria are also very strict; only by passing all endurance tests with outstanding results can they enter the world stage.
Successful trio from Saxony: Lange’s world star
GRAND LANGE 1: Rose Gold GRAND LANGE 1
    GRAND LANGE 1 continues the legendary success story of LANGE 1: Since its introduction in 1994, it has been one of the most awarded watches in the world. Compared to this great predecessor, the GRAND LANGE 1 has more space to house its ultimate aesthetics: an 18K yellow gold case with a diameter of 40.9 mm, only 8.8 mm thick. As a result, the hours, minutes, seconds, power reserve display, and exceptionally large date display do not overlap on the solid silver dial. The result is a look that stands out from the photos of the winners.
LANGE 1 TIME ZONE: Platinum’s winning bidder has a legend that stands out-Rose Gold GRAND LANGE 1
    GRAND LANGE 1 continues the legendary success story of LANGE 1: Since its introduction in 1994, it has been one of the most awarded watches in the world. Compared to this great predecessor, the GRAND LANGE 1 has more space to house its ultimate aesthetics: an 18K yellow gold case with a diameter of 40.9 mm, only 8.8 mm thick. As a result, the hours, minutes, seconds, power reserve display, and exceptionally large date display do not overlap on the solid silver dial. The result is a look that stands out from the photos of the winners.
LANGE 1 TIME ZONE: Platinum winners have secured a world-class position in various projects-LANGE 1 TOURBILLON PERPETUAL CALENDAR
    The most complex member of the LANGE 1 family is versatile: it has an oversized date display, and the off-center dial shows the month, week, leap year and moon phases. All displays can be switched instantly and always provide accurate readings. This limited edition of 100 classic platinum complex functional watches is ready for long-term presence in the “Ming Watch Hall”: its perpetual calendar and moon phase indication, only need to adjust the day by 2100 with the button.